Information We Collect
We collect the following information from you:
Contact information such as name, business name, email address, mailing address, and phone number;
Financial information such as bank statements, credit card statements, your average bank balance, personal and business credit history, payment behavior, bank account information, and tax ID number;
Social security number;
Unique identifiers such as user name and password, and IP address; and
Business information including company size, and business type.
Beneficial ownership information*
* In the U.S., we will collect information on the beneficial owners of our business customers for purposes of verifying their identity only. The U.S. Government implemented the new beneficial ownership regulation to help deter financial crimes. By complying, we are doing part in upholding the new regulation to protect the financial system. Pursuant to our privacy policies and procedures, we will maintain beneficial ownership information in our system of record.
Use of Information
We use the information we collect to:
Compile, save, use and analyze your Personal Information in both a personally-identifiable form and an aggregated, Operate, maintain, improve, and provide to you the Service and to conduct our business;
Verify your identity and conduct appropriate diligence;
Register you as a user and identify you when you sign in to your account;
Process your application and determine whether or not your business qualifies for one of our loan products;
Process your business loan product account, including deducting automatic payments;
Communicate with you to send order confirmations, respond to customer service requests, send marketing communications, and send account update notifications;
Post and review your comments on our blog.
Conduct research and analyses to better understand our customers; and produce data analytics and reports containing anonymized summaries of Personal Information and other information that is not Personal Information (such information, “General Information”) that we share with business partners. General Information may include Personal Information that has been aggregated, anonymized and will not identify you.
Privacy and Sharing of Information
We will provide your Personal Information to our trusted business partners, service providers and subsidiaries and affiliates to provide services to help us with our business activities, such as offering customer service, processing credit checks or secure data storage, and other similar services. These companies are authorized to use your Personal Information only as necessary to provide these types of services to us. In addition, we may share your basic information (name, company name, phone number, email address and requested loan amount) with one of our business partners to market their services to you , provided, however, if you do not want us to share your Personal Information in these circumstances with these business partners, please contact us to opt out by email at or by postal mail at the contact information listed below.
In addition, we may also share General Information for the same reasons as we provide Personal Information and for business partners and others to conduct analyses and research and track marketing performance or as otherwise provided in the Tracking Technologies part herein.
We may also disclose your Personal Information:
As required by law, such as to comply with a subpoena, or similar legal process, including in a bankruptcy proceeding;
When we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a request from a governmental entity;
If Guggenheim Media is involved in a merger, acquisition, or sale of all or substantially all of its assets or equity, in which case, you will be notified via email and/or a prominent notice on our Website of any change in ownership or uses of your Personal Information, as well as any choices you may have regarding your Personal Information; and
To any other third party with your prior consent to do so.
User Access and Choice
If your Personal Information changes, or if you no longer desire our Service, you may correct, update, amend, delete/remove, ask to have it removed from a public forum or testimonial on our Website or deactivate it by emailing our Customer Support at or by contacting us by postal mail at the contact information listed below. We will respond to your request within 30 days.
We will retain your information for as long as your account is active or as long as reasonably useful for commercial purposes. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.
Guggenheim Media and our business partners may contact you to offer you products and services that may be of interest to you. Out of respect for your privacy, you may choose to stop receiving our newsletter or marketing emails, telephone solicitations or other forms of contact from Guggenheim Media and our trusted business partners by following the unsubscribe instructions included in these emails, accessing the email preferences in your account settings page or by contacting us by email at or by postal mail at the contact information listed below.
As is true of most websites, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. We may combine this automatically collected log information with other information we collect about you. We do this to improve services we offer you and to improve marketing, analytics, and Website functionality.
We partner with third parties to display advertising on our Website and manage our advertising on other sites. Our third party partners may use technologies such as cookies to gather information about your activities on this Website and other sites in order to provide you advertising based upon your browsing activities and interests.
Security of Information
Guggenheim Media takes the security of your information very seriously. Your information is securely sent to Guggenheim Media with 128 bit-encryption over the Transport Layer Security (TLS) protocol. This creates an encrypted connection between your browser and our servers. If you have any questions about the security of your personal information, you can contact us at
10585 Santa Monica Blvd
Los Angeles, CA 90025
To opt-out of marketing communications, you must include your full name and business mailing email addresses and account number. Once we locate your contact information based on the information you provide us, it will be removed from our databases and mailings lists.